More About Maria Bassa

Maria Bassa is a keynote speaker and executive coach on the subject of charisma.
She has taught thousands of people how to be more influential, persuasive, and inspiring for business and personal success. Her clients range from CEO to corporations to government entities to charitable foundations. Maria has lectured at NASA’s United Space Alliance, Schlumberger, Goldman Sachs Archon Group, the University of Houston, The Society of Women Accountants, and The E-Woman Network.

Maria specializes in public relations and luxury goods marketing. She has represented exclusive brands such as Bentley and RollsRoyce Motor Cars, Bvlgari, House of Repossi Jewelry Monte Carlo, The Huntingdon, and the Coco Blaffer Gallery.

Maria is a former society editor and feature writer for Texas magazines.
She has chaired major fundraising galas for Stages Reperatory Theatre and served on numerous philanthropic board of directors. Maria is an ardent supporter of the US Fund for UNICEF, where she was chairman of the nominating committee. Her initiatives to help children in global emergencies have been recognized by President George Bush Sr.,and Mayor Bill White.

Why Charisma


Research shows that charisma is the number one quality that American companies seek in a CEO. The reason is that charismatic leaders have the ability to get others to endorse their vision and promote their passion. Whether you are a CEO or aspiring to be one, charisma is crucial for leadership.

 Wealth and Influence

Charisma is an essential trait to possess. It makes people want to do what you want them to. Charisma gets you jobs, jobs gets you investors, investors gets you sales, and sales get you sold. Ultimately charisma builds both wealth and influence, the combination of which is priceless.

  Connect and Engage

Imagine lighting up the stage when you walk on or having an audience hang on your every word. That’s the essence of charisma: the personal magnetism that draws you in and holds your rapt attention. It’s the je ne sais quoi that wins elections and dates. This kind of charisma allows you to effortlessly connect and engage with people.

Maria’s Topics

Charisma and Innovation: Why Entrepreneurs Need Charisma

Women and Charisma: How to use charisma to keep from being pushed off the glass cliff

The Science of Savoire Faire:
How to Achieve Social Awesomeness; Dealing with Difficult People and Egos in the Workplace

The Science of Savoire Faire:
How to Achieve Social Awesomeness; Dealing with Difficult People and Egos in the Workplace

Client Results

  • Improved teamwork
  • Enhanced reputation
  • Higher morale
  • Better client communication and service
  • Increased sales
  • Higher productivity
  • Lower turnover
  • Increased client satisfaction

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